Job Overview:
As a content creator, you will be responsible for producing engaging, informative, and creative content for various platforms, including but not limited to social media, websites, blogs, videos, podcasts, and newsletters. You will collaborate with various teams, including marketing, social media, and design, to create high-quality content that resonates with the target audience and supports business goals. You should be able to work in a fast-paced environment, handle multiple projects simultaneously, and meet tight deadlines.
Key Responsibilities:
• Develop creative and engaging content ideas and strategies that align with business goals and target audience.
• Write, edit, and proofread high-quality content for various platforms, including blogs, social media, email, website, and other digital channels.
• Collaborate with the marketing, social media, and design teams to develop compelling visual and video content that supports content marketing initiatives.
• Conduct research and stay up-to-date with industry trends to ensure content is timely, relevant, and accurate.
• Manage and maintain content calendar and ensure all content is delivered on time.
• Use analytics tools to measure the effectiveness of content and make recommendations for improvements.
• Work with external agencies and freelancers to develop content, as needed.
• Ensure all content is optimized for search engines and social media.
• Contribute to the development of brand voice and tone guidelines.
• Monitor and respond to comments and feedback from the audience.
• Stay up-to-date with the latest digital marketing trends and technologies.
