En ABB, ayudamos a las industrias a ser más eficientes y limpias. Aquí, el progreso es una expectativa - para usted, su equipo y el mundo. Como líder del mercado mundial, le daremos lo que necesita para lograrlo. No siempre será fácil, crecer requiere agallas. Pero en ABB, nunca correrás solo. Run what runs the world.

Este Puesto Reporta a

Senior Digital Communications Manager

Job Summary

We are seeking a knowledgeable and strategic Web Optimization Manager to enhance the visibility of the ABB Group website. Enthusiastic about AI and digital trends, you will implement the SEO strategy and manage key digital assets, including the ABB Group website content hubs and pages and ABB Wikipedia presence. You will focus on increasing discoverability, visibility, improving search rankings and enhancing user experience and data-driven optimizations. The ideal candidate combines technical proficiency with a forward-thinking mindset to elevate ABB’s digital footprint and support broader communications initiatives. If you are inspired to participate in transforming ABB’s digital engagement, we welcome your application.

Key Responsibilities

Own ABB website specific corporate sections, content hubs and pages
Develop and execute a comprehensive, year-long content, SEO, UX and performance plan for continued website optimization
Use data and analytics tools to monitor performance, draw insights and improve optimizations. Own UTM and tracking strategy
Partner with internal teams and external agencies to implement design, technical, architecture and content developments and enhancements
Ensure website content governance, consistency and compliance with brand, accessibility, and legal standards
Support the creation and launch of new ABB Group websites from ideation through execution
Stay ahead of digital and AI trends to incorporate them into actionable improvements
Manage ABB Wikipedia presence

Qualifications And Experience

5+ years proven experience in digital communications or marketing, website management
UX and SEO-focused roles (Knowledge of BrightEdge), CMS platforms (Adobe Experience Manager)
Skilled in analytics tools
Knowledge of UTM strategy and digital tracking best practices
Excellent organizational and project management skills
Thrives collaborating with multiple stakeholders, cross-functional teams, and vendors
Familiarity with GDPR and digital compliance frameworks
Enthusiastic about AI and digital trends, with a strong motivation to create impact

Valoramos a las personas de diferentes orígenes. ¿Podría ser ésta su historia? Presente su candidatura hoy mismo o visite www.abb.com para saber más sobre nosotros y conocer el impacto de nuestras soluciones en todo el mundo.

JR00003241

Explore Employer Details on MNEJobs.me

New Jobs

ABB Group Web Optimization Manager